View source for Empowerment: SMART goals provide clarity to everyone

Goals work better when they are established and measured by SMART criteria: Specific, Measurable, Achievable, Relevant and Time-related. Employees, teams, organization divi-sions and management will be able to better measure progress and success with SMART goals. When goals are not established with SMART criteria they run the risk of being fuzzy and hard to measure. This cascades to frustration in the organization.